Dugraf Mexico wraps up its prominent participation at EXPOGRÁFICA 2026 and confirms its attendance in 2028

Dugraf Mexico’s participation in EXPOGRÁFICA 2026 marked another important step in the brand’s consolidation in the Mexican graphic arts market.

Over the course of four days in Guadalajara, the company participated in one of Latin America’s leading trade shows for the offset printing industry, strengthening relationships, expanding strategic partnerships, and showcasing its solutions for productivity and performance in the printing industry.

According to Mariana Martins, the trade show marked an important milestone in the growth of Dugraf’s operations in Mexico.

"EXPOGRÁFICA is currently the leading trade show for the offset printing industry in Mexico. The event was exceptionally well organized and provided a very positive environment for networking, prospecting, and brand building."
— Mariana Martins - Head of Commercial, Latin America

Relationships, prospecting, and new business

Throughout the event, Dugraf welcomed a significant number of visitors to its booth, including existing customers, strategic partners, and new business contacts.

Rather than closing immediate deals, the focus of the event was on generating opportunities, building relationships with the market, and developing new leads.

According to the executive, the results began to show up quickly after the trade show ended.

“We’ve already started site visits and technical consultations, and some deals were closed right after the event,” he says.

Strengthening the Dugraf brand in Mexico

EXPOGRÁFICA 2026 was Dugraf Mexico’s second major trade show in just two years of operations in the country, reinforcing the company’s strategy to expand its presence and consolidate its operations in the Latin American market.

The growth of the operation is already shaping the next steps.

Dugraf has officially confirmed its participation in the 2028 edition, with a booth twice as large, reinforcing its commitment to the development of the Mexican graphic arts market.

“We will continue to invest in strengthening our brand in Mexico and expanding our operations in the region,” Mariana concludes.

See you at the next EXPOGRÁFICA.

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